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Post sale relationships, benchmarking LinkedIn content performance and who really influences women?
Today, understanding how gender impacts on advocacy, sentiment and influence across all social media networks is now critical to appreciate
Well-defined metrics are the key to reliable statistics that relate to real-world gains
Alan Elias is SVP of Corporate Communications at Wells Fargo. Alan contributed to the first Incite Summit:East in NYC last September, and will also...
Real-time social engagement, the power of snackable content and who follows your brand on Twitter?
Placing world-class customer services delivered via multiple channels at the heart of your corporation is a commercial imperative no business can ignore
Century 21 Real Estate LLC is the franchisor of the world's largest residential real estate sales organization, providing comprehensive training and marketing support for the CENTURY 21 System.
Discover how two multinational companies are leveraging social data to inform and shape their business decisions
Our weekly interview this week features Rose Hamilton. Rose is the Chief Marketing Officer for Pet360, the pet parent destination - providing "expert...
Incite develops our products through constant research with, and feedback from, the marketing community. We like to share the fruits of that research...
We're always looking for feedback from the marketing community, in an attempt to build useful benchmarks for you, and spot trends you can use to...
Social media for B2B marketers, how to create the perfect Vine video, and how Twitter is supporting video content.
Don’t be the business that makes a bad mistake when implementing a vibrant internal social media strategy
Leveraging behavioural marketing can be a power tool in a marketer’s armoury, but privacy concerns are preventing more widespread use of this technique
How to launch an employee advocate marketing channel that delivers
News site referral data, how video is top for content sharing, and who are your brand influencers?
Internal social media may be where it’s at in 2014, but do you know how to harness it for your business?
With more than 22 million registered users and over 25,000 invitations sent each hour, Evite is the top online invitation and social planning website.
With locations worldwide gym chain Crunch has turned to social to connect with their 200,000+ members
Many big brands are using the power of social media to promote their product but are they creating customer intimacy or simply engaging in a one-way marketing conversation?