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Yesterday, Rohit Bhargava put up an interview with me on his blog. The interview focuses on what I've learnt from marketing the Corporate Social Media using social media channels. It refers to thi...
By way of an apology for my frankly inexcusable lack of posts, below is a short interview with Bill Tolany, Head of Integrated Media at Whole Foods Market. Bill is speaking with us in the run-u...
Some charts, from the statistics I've been gathering over the last few weeks. [gallery link="file"] So, there are three charts above. The first chart shows 'everything'. It tracks my weekly we...
It appears that I am being overcome by my workload - profound apologies for my lack of post last week. If we can all say that it was planned all along as part of my Easter break, I would be much ob...
It started to look that way last week, so I would assume that you have been waiting with baited breath for this week's results. It represents far more of an 'acid test' for social media marketing ...
...and here's me thinking I'd be able to post interesting little gobbets of observation throughout the week, and then do a nice summing up at the end. It hasn't quite panned out like that. Anyway,...
...but they'll be here on Monday. I want to take weekend traffic into account, as I've just tried something with LinkedIn.. I'll report back Monday.....
I've just spent the last hour or so working to pull together marketing details and results for the Corporate Social Media Summit for this last week( ie period 08 March to 12 March, so a bit curtail...
Now for the big reveal. I've been trying to work out how to make sure that this blog will be useful for corporate comms/marketing professionals. On the train home from work a couple of days ago, ...
Hi there, I thought I should go over why we're putting together the Corporate Social Media Summit - and our aims for the event. Basically, I want to put together a place for big companies to talk...
So, a little explanation. Whilst doing research for the Corporate Social Media Summit, I spoke with over 20 social media execs- in the main from big companies like PepsiCo, IBM, Dell, Toyota, Xe...
Well, I assume you've all got your Google Buzz accounts setup? First point - if you go to that homepage, the "Go beyond status messages" headline is rather an unsubtle broadside at Twitter, isn't ...
Today, Chris Brogan contemplates quitting LinkedIn and Seth Godin says he doesn't use Twitter (in a broader post about managing the points of contact you have in your life). Sample quote - "I’m n...
Hi everyone, I've got this blog to bring you my thoughts on corporate implementation of social media. I've spent the last three months talking to Heads of Social Media, Corp Comms and Marketing a...