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Consumer frustration, social sharing, which words count, and happy birthday Amazon.
This year's briefing clearly shows that social is now an integral part of business strategy
With the year-on-year growth and buzz around social media, there is a case that we've taken our eye off the prize
Translate complex metrics and measurements into a language that the C-Suite can understand and create a business that understands social
Every year, we reach out to the social media community in house at large corporations and take the temperature of social adoption and use around the world
We recently sat down with Toni to get insight on the key drivers behind U-Haul's social customer service strategy
Last week, we collaborated with over two-hundred marketers to find out how they planned to use their customer data. (If you’d like to join our pool...
The latest dataset from USM’s ‘State of Corporate Social Media’ survey shows that progress is slowing
We recently sat down with Nikki to get her views on how Whole Foods Market strategise social customer service
We’ve just released the speaker list for 2014’s Incite Summit: East in New York. The event will be taking place at the historic New Yorker Hotel...
Vice-Presidents and Directors from the world’s biggest and most social brands will gather at an annual summit in September to outline the future of corporate social media
How to target Facebook customers, social TV, Twitter query response and mobile social behaviour
With an expanding social media landscape corporations need to build systems that enable them to effectively and efficiently manage their social media activity
Generating a clear and transparent methodology for assessing social efforts against business goals is the key to positively influencing your business’ bottom line
Last week, we surveyed over 300 marketers about the state of their content. We were surprised, and troubled, by some of our findings. The results...
YouTube minute, Facebook Page Apps, user profiling and good content marketing
Facebook’s emotional contagion experiment again highlights the need for corporations to pay close attention to how they manipulate personal data
Creating the foundations of a successful social media strategy
The next set of data from the forthcoming State of Corporate Social Media briefing have been released and add weight to the argument that corporate adoption of social has slowed
An infograhphic highlighting the reach, top tweets and key influencers from #CSMNY