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The Missing Link to Real-World Innovation
The pharma industry loves digital pilots but struggles to translate them into live services
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Tackling a Decade of Change
Pharma must offer genuine solutions if it is to survive the challenges ahead, says Alistair Grenfell from QuintilesIMS
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Shire: Standing Up For Patients
Pharma companies must champion their patients to ensure their voices are heard, says Shire’s Perry Sternberg
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Patient Engagement: Great Expectations
Pharma needs to be nimble if it is to meet patients’ high expectations
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Otsuka: Keeping an Open Mind
Embrace technology and collaborate with reputable partners to deliver truly patient-centric solutions, says Otsuka USA President, Kabir Nath
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Why Diversity Lies at the Heart of Patient-Centric Pharma
How can we be truly patient-centric if our companies aren’t representative?
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Lean Back: Why Doing Less Could Lead Us to Achieve More
To achieve career success, we need to get our inner and outer worlds in sync
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A Marriage Made in Heaven
Patient groups and pharma may have the same goal - better health outcomes - but managing the relationships needs care
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The Consumer Revolution
As industry truly starts to listen and react to the voices of the people who take its medicines, a more nuanced, insightful picture is emerging about what patients want from pharma and its medicines
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Driving Change: Focusing on the Long-Term
Do you know how the industry will look in 15 or 20 years, and are you prepared for that future?