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Access and Evidence

#Icare4Rare campaign launches to raise awareness ahead of Rare Disease Week 2021

Izzy Gladstone, (Feb 11, 2021)

To help raise awareness of rare disease, Reuters Events, Biogen and EU40 have collaborated to launch the #Icare4rare campaign to give prominence to Rare Disease Week 2021
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Reimagining the life sciences beyond COVID-19

Blair Gottscho, (Nov 17, 2020)

A new report from Reuters Events Pharma and EY reveals the impacts on the life sciences sector and analyses the road ahead
Multichannel

How sustainable is remote health at scale?

Nicola Davies, (Oct 28, 2020)

Remote health has proved its worth to the entire healthcare sector but sustaining and scaling it requires work from every stakeholder
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COVID-19: The tipping point for rapid tech adoption

Andrew Stone, (Oct 2, 2020)

A new pandemic-driven technological revolution is reshaping the entire healthcare system in 2020 and everyone’s sense of what is possible beyond it
Access and Evidence

Survey results: Accelerating digital transformation during COVID-19

Nicola Davies, (Sep 4, 2020)

View the results of a survey of over 1000 pharma executives on the impact COVID-19 has had and will have on their operations
Multichannel

Webinars: Engaging at scale now and tomorrow

Nicola Davies, (Jul 21, 2020)

As face-to-face gatherings became impossible, webinars have emerged as a key way to engage for those who can master the format
Multichannel

Digital success doesn’t start with the tech

Andrew Stone, (May 28, 2020)

Pharma’s first enterprise Chief Data Officer sits down with Roivant’s Chief Digital Officer to point out where we’ve all been going wrong
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Seizing the moment in digital

Katie Osborne, (May 28, 2020)

This is the moment to accelerate digital transformation if only pharma can create the culture and capabilities for such change
Multichannel

COVID-19 is accelerating digital transformation

Andrew Stone, (Apr 1, 2020)

Digital capabilities are proving their worth in the face of the sudden upheavals driven by the pandemic and ongoing investment will pay dividends, says Bertrand Bodson, Novartis CDO
Multichannel

Virtual Trade Show Best Practices: Intelligent Medical Objects and HiMSS

Paul Schrimpf, (Mar 28, 2020)

A new way of thinking and acting is needed for virtual marketing in the post COVID-19 world, says Paul Schrimpf of management consultant Prophet

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