More Articles

More Articles

Opodo incorporates "a little personal touch" to bookings

Opodo incorporates "a little personal touch" to bookings, (Opodo incorporates "a little personal touch" to bookings)

Online travel agency Opodo is giving its customers a personalised send off before they go on their travels with its new Tarmac Text.

Hoteliers need to work hard to nurture happy customers and avoid negative postings

Hoteliers need to work hard to nurture happy customers and avoid negative postings, (Hoteliers need to work hard to nurture happy customers and avoid negative postings)

It's common knowledge that the Internet has certainly changed how travel consumers perceive the credibility of information. Any discrepancy between "official" and "unofficial" content should be dealt with immediately.

HostelBookers.com introduces videos of properties, teams up with TripAdvisor

HostelBookers.com introduces videos of properties, teams up with TripAdvisor, (HostelBookers.com introduces videos of properties, teams up with TripAdvisor)

HostelBookers.com has rolled-out videos of its properties, offering users as well as agents and operators a better experience on the website.

Accor North America chooses VFM Interactive for Motel 6 properties

Accor North America chooses VFM Interactive for Motel 6 properties, (Accor North America chooses VFM Interactive for Motel 6 properties)

Accor North America has entered into an agreement with VFM Interactive to provide rich media management and distribution services to its Motel 6 properties.

Evaluating response of ads on social networking sites

Evaluating response of ads on social networking sites, (Evaluating response of ads on social networking sites)

Online Marketing in Travel Special Aer Arann has run campaigns on YouTube, MySpace, Bebo and eBay over the past few months. Overall, the airline has witnessed limited results compared to the information-based sites.

BA rectifies error in T5 ad campaign

BA rectifies error in T5 ad campaign, (BA rectifies error in T5 ad campaign)

British Airways has reportedly blamed a mix up for a mistake in its new Terminal 5 punctuality campaign, which has led to the ads having to be rewritten. Bartle Bogle Hegarty worked on the campaign for BA.

Four Points by Sheraton launches new retail site

Four Points by Sheraton launches new retail site, (Four Points by Sheraton launches new retail site)

Four Points by Sheraton has announced Simple Pleasures and Smiles for sale on the brand's newly designed retail website - fourpoints.com/store.

Carlson Hotels works on its hotel brand websites

Carlson Hotels works on its hotel brand websites, (Carlson Hotels works on its hotel brand websites)

Carlson Hotels Worldwide is focusing on enhancing the capabilities of its hotel brand websites to create visually rich new media content and compelling destination information for properties of its five hotel brands.

If you're fighting on price, is there logic in integrating UGC into your business?

If you're fighting on price, is there logic in integrating UGC into your business?, (If you're fighting on price, is there logic in integrating UGC into your business?)

Social Media in Travel SpecialTravel suppliers can set up the framework for creation of consumer-generated content via various Web 2.0 applications and features.

Multimap launches new digital ad campaign

Multimap launches new digital ad campaign, (Multimap launches new digital ad campaign)

Multimap has launched a digital ad campaign, featuring animated characters from Wallace and Gromit creators Aardman Animations in the ads.

Pages