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Growth of UGC on travel websites takes control away from marketers

Growth of UGC on travel websites takes control away from marketers, (Growth of UGC on travel websites takes control away from marketers)

JupiterResearch has found that the majority of online travelers believe researching travel online is easier now than ever before, with UGC now more influential on the choice of accommodation than brand among online accommodation researchers.

TripAdvisor appoints CMO, GM for new initiatives

TripAdvisor appoints CMO, GM for new initiatives, (TripAdvisor appoints CMO, GM for new initiatives)

TripAdvisor travel community has chosen Bryan Saltzburg for the newly created position of general manager of new initiatives.

Active Hotels taps mapping functionality of Multimap and Microsoft Virtual Earth

Active Hotels taps mapping functionality of Multimap and Microsoft Virtual Earth, (Active Hotels taps mapping functionality of Multimap and Microsoft Virtual Earth)

Active Hotels has become the first travel website to benefit from the full combined mapping functionality of Multimap and Microsoft Virtual Earth.

Key to ensuring your site is responsive and delivers web pages in milliseconds

Key to ensuring your site is responsive and delivers web pages in milliseconds, (Key to ensuring your site is responsive and delivers web pages in milliseconds)

CRM and Loyalty Strategies in TravelA recent study indicated that one-third of travel consumers abandoned their online search after waiting for more than four seconds for their results to load.

Mobissimo introduces Recommendation Box

Mobissimo introduces Recommendation Box, (Mobissimo introduces Recommendation Box)

Travel search engine Mobissimo has introduced a recommendation feature to help travelers plan trips and compare fares.

PPC tipped to become an even more dominant pricing model

PPC tipped to become an even more dominant pricing model, (PPC tipped to become an even more dominant pricing model)

Travel Distribution Europe SpecialWhat role do travel suppliers foresee for PPC in the overall online marketing? Do consumers lack trust in paid search and are turning overwhelmingly to natural search results?

Using e-gaming as a tool for customer retention and loyalty

Using e-gaming as a tool for customer retention and loyalty, (Using e-gaming as a tool for customer retention and loyalty)

Ancillary Revenue SpecialTravel suppliers are on look-out for pragmatic options to augment their ancillary revenues, without diluting their core offerings.

IHG to distribute videos to portals and niche travel sites

IHG to distribute videos to portals and niche travel sites, (IHG to distribute videos to portals and niche travel sites)

InterContinental Hotels & Resorts has launched new web marketing and distribution initiative in partnership with online video solutions platform TurnHere Inc.

"Consumers do not lack trust in the paid search listings": Virgin America's Porter Gale

"Consumers do not lack trust in the paid search listings": Virgin America's Porter Gale, ("Consumers do not lack trust in the paid search listings": Virgin America's Porter Gale)

Online Marketing in Travel USA 2008 SpecialThere have been concerns pertaining to spam in any search index, whether it is paid or unpaid.

UpTake announces public beta launch

UpTake announces public beta launch, (UpTake announces public beta launch)

UpTake, a travel search and discovery application, has announced the public beta launch of its site.

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