Channel Link launches private label e-commerce initiative for manufacturers
The platform is designed to allow partners to operate and brand their own private marketplaces and integrate the PMP technology into their offerings.
By on Mar 2, 2001The platform is designed to allow partners to operate and brand their own private marketplaces and integrate the PMP technology into their offerings.
PMP is designed to provide an automated sell-side trading exchange platform specifically built for the pharmaceutical industry to support public, private, independent and industry-sponsored marketplaces. The platform is deployed through the company's Web site at (channellink.net).
In addition, the platform is designed to support the complex product and pricing structures specific to the pharmaceutical market and deliver a user-friendly interface for buyers and sellers.
"Sell-side pharmaceutical e-commerce is set to explode," said William Roth, CEO of Channel Link. "Manufacturers have a need to Web-enable niches of their business. Distributors and wholesalers seek to broaden their access to customers while reducing technology costs. Group purchasing organizations continually seek to bring greater value and profits to their membership."