Worldwide Medical announces distribution and marketing agreement with WebRX.com and HealthCentral
HealthCentral is a provider of healthcare e-commerce tools to consumers through WebRx.com, a network of sites representing the consolidation of Vitamins.com, HealthCentral.com, RxList.com and ComfortLiving.com. WebRx.com features more than 25,000 health-related products, and HealthCentral.com provides health-related information and commentary by leading health experts.
The RxList.com site is designed to provide patient and professional-focused prescription drug information monographs and sells healthcare products via its online and offline channels.
World Medical's First Check brand home screening tests are designed to provide HealthCentral.com with the opportunity to enter the emerging home diagnostic category. WebRx is currently marketing six First Check products including four rapid tests for drugs of abuse, one colon-screening test and the company's breath scan alcohol detection test.
"HealthCentral has established the distribution channel within the healthcare Internet marketplace," said Daniel McGuire, President and CEO of Worldwide Medical. "Worldwide Medical, with its First Check brand of accurate, confidential and value-priced home screening tests, is providing right-for-the-time products with a real point of difference. This alliance will deliver over 20% incremental revenue growth for Worldwide Medical during FY2001."