Richard Meyer

Richard Meyer

Richard Meyer's picture

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Column

2010: Where does pharma marketing...

Jan 3, 2010

Adapt or perish.

Column

How to handle safety issues in an...

Dec 15, 2009

Today's patients have unlimited access to medical information via the ...

Column

Physicians: We're not sure we...

Dec 5, 2009

42,000 and counting. That's the number of jobs that have been shed by big ...

Column

What's all this social media...

Dec 3, 2009

Finally !  Some people are figuring out that social media is not the knight ...

Column

eDetailing can be effective if you...

Nov 4, 2009

Interesting Tweet from the latest ePharma conference that only 14-17% of ...

Column

Social Media for Legal and...

Oct 23, 2009

After attending a recent pharma conference via Twitter I once again heard ...

Column

Understanding paid search and ROI

Oct 10, 2009

More U.S. adults use the Internet than doctors for obtaining health and ...

Column

Pharma runs and hides from paid...

Oct 8, 2009

According to a study from web metrics measurement firm ComScore, paid search ...

Column

Launching a new product without TV...

Sep 27, 2009

With DTC spending down by double digits a lot of DTC marketers are going to ...

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