Jan 1, 1970 - Jan 1, 1970,

The Value of Purpose-Driven Leaders

We asked these pharma leaders at eyeforpharma Barcelona what they love about their jobs. Here's what they had to say.

“The key challenge for business is how do we get more purpose-driven leaders that realize they are there to make a difference in the world”, said Bill George of Harvard Business School at The World Economic Forum, which took place in Davos.  “The pressures are greater today than they’ve ever been on CEOs to produce short-term results but it’s really not about that. It’s about having a company that’s going to solve actual social problems through the work the company does and that requires a company with commitment to purpose throughout the entire organization.” 

The number one predictor of finding meaning in our work is the belief that what we do positively impacts on others.

In this video, see what Melanie Capewell, Carlos Sosa,  Andy Jones, Jutta Ulbrich, Gitte Aabo and Rakesh Vashishta have to say on the privilege of working in pharma and the impact their work has on people's lives.



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Jan 1, 1970 - Jan 1, 1970,