New online and call centre travel agency launched in the UK
Monstertravel, a new online and call centre travel agency, based in Newcastle upon Tyne, has launched its operations. www.monstertravel.co.uk focuses on selling holidays and short-breaks departing from all over the UK.
Published: 13 May 2008
Monstertravel, a new online and call centre travel agency, based in Newcastle upon Tyne, has launched its operations. www.monstertravel.co.uk focuses on selling holidays and short-breaks departing from all over the UK.
Monstertravel is a concept devised by David Hawke and Julie Gilmore.
The company, a trading name of The Freedom Travel Group Limited registered in England and Wales, sells both ATOL bonded package holidays and also provide users with the ability to build their own holiday, where contract is with a number of different component suppliers.
Focusing on the customer's perspective, both monstertravel.co.uk and the dedicated call centre have been designed to recognise individuality and create the best browsing and booking experience.
Previously Head of Direct Sales for Thomson Holidays and Sales Director at Hays Travel, David Hawke said, "The travel market has changed over the last two years with large tour operators keen to work with quality agent partners again. At the same time, technology has advanced so that agents can help customers to build their own holidays from individual components. We aim to become the travel agent of choice, developing a reputation for competitive pricing and great service. We want to give our customers that little bit extra, so that not only do they book with us again, but that they tell their friends and family what a great service and holiday they had."
According to marketing director Julie Gilmore, in order to maximise its presence, the company will be using a wide variety of marketing channels, including pay per click advertising with Google, Teletext Holidays, both online and on TV, and a number of other online channels.
"Longer term we aim to create a substantial travel brand and will use a variety of offline marketing sources," said Gilmore.