How AI and Data are Shaping Customer Engagement and next-gen Enterprise CRM


Transform and Deliver Next Generation Digital Customer Experiences with a Data-centric strategy

Leaders from CSL Plasma, Pfizer, Accenture and Salesforce explore how pharma pioneers have harnessed innovative technology to transform their customer engagement strategy and exceed donor expectations, delivering exceptional business value. Key takeaways include:

- Mobilize your team to accelerate business transformation
- Differentiate your customer’s experiences and drive better outcomes by harnessing tech innovations and data-driven strategies
- Enhance value realization for both business and IT by championing partnerships both inside and outside your organization
- Explore practical ways to apply a wide range of learnings from customer and patient engagement programs in your organization. 

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