Les Rose
Les Rose
Latest posts from :
To Tweet or not to Tweet? That is...
John Pugh, corporate communications director at Boehringer Ingelheim, on why ...
The pharmacist as an ally in...
Stacey Irving, director of channel marketing at McKesson, on how pharmacists ...
Making e-marketing effective
Aaron Uydess, senior e-marketing manager at Novo Nordisk, on how to align Web ...
Market access in the EU:...
How to tailor forecasts to the unique characteristics of individual markets.
Strategic approaches to emerging...
Three forecasting and marketing experts on the opportunities and challenges ...
Cutting the costs of patient...
Dr Mike Sokol, corporate medical director for Merck and Co., on how ...
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