Panel: Building a patient-centric commercial model: Insights from a global survey

Lode Dewulf, Chief Patient Officer, Servier Group, Jill Donahue, Co-founder, The Aurora Project, Vic Guyatt, Head of Patient Ethnography, Healthcare, IPSOS, Florent Edourd, Senior Vice President, Global Head of Commercial Excellence and Customer Engagement, GrĂ¼nenthal and Paula Menezes, President, ABRAF; panel on patient centricity

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