Dr Andree Bates
Dr Andree Bates
Dr. Andree K. Bates, President, Eularis, is a leading expert in pharmaceutical marketing analytics. Her career has encompassed academic, clinical and pharmaceutical positions around the globe, and she has gained worldwide recognition within the healthcare industry for ROI and marketing effectiveness measures.
Latest posts from Dr Andree:
Marketing and Patient Compliance
An increase of as little as 5% in patient adherence can contribute an...
Seven quick fixes for Sales Force...
How the smart use of analytics can dramatically improve SFE.
Seven quick fixes to sales force...
The sales force is undeniably one of the largest costs for a pharmaceutical...
How to grow value quickly in pharma
We all know the situation. The industry is facing some very major challenges,...
Metrics: Flawed Measurements,...
Most pharmaceutical company teams use some sort of tracking and management ...