Andrew Stone

Andrew Stone

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Latest posts from :

Patients and Medical

Patient services: a digital roadmap

Jun 7, 2022

Leveraging the full capabilities of digital will enable pharma to transform the...

Multichannel

Pharma needs a digital reset

May 31, 2022

Pharma knows the value of digital, yet it admits only a fraction of launches...

Patients and Medical

Digital patient engagement data:...

May 10, 2022

Gathering and acting on insights from digital patient engagement data is...

Commercial

The field force: Is small...

May 5, 2022

As big pharma ponders the right sizing of its post-pandemic field forces, can...

Access and Evidence

How automation is changing...

Apr 14, 2022

Post pandemic, pharma and regulators are both working to accelerate the...

Multichannel

Modularise to personalise

Apr 1, 2022

Digital-first engagement is challenging pharma to deliver content on HCPs’...

Clinical

Synthetic data: pharma’s next...

Mar 22, 2022

Faster, better trials, enhanced pharmacoepidemiology and more ambitious...

Access and Evidence

An early peek at the FDA’s RWE...

Mar 10, 2022

The FDA is developing guidelines that will help pharma accelerate its adoption...

Multichannel

The rise and rise of digital...

Mar 10, 2022

Spending on digital promotional and educational activity will continue to rise...

Medical

Taking clinical trials to the...

Jan 22, 2022

Putting patients at the center of trials in Japan using new tools and approaches

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