This year we have added an extra day and reduced the daily hours to accommodate busy schedules and allow for time to connect with industry peers
9:30am – 10:00am (ET)
Opening keynote: Biotech 4.0 - Reimagine your digital future
Michael Boehler VP, Global Commercial & General Manager BioNTech SE
10:00am – 10:30am (ET)
Keynote: Build your organization’s Innovation engine: Leverage a next-generation operating model to create an environment where innovation can flourish
Daniel Rothman Chief Digital Officer Sumitomo Dainippon Pharma
10:45am – 11:30am (ET)
Panel: Mission data-driven decision-making: how to determine your next best action for every HCP engagement
Bharti Rai VP, Commercial Operations, Data and Analytics Novartis
Madhavi Ramakrishna Global VP, Pharma Commercial Data Analytics & Insights GSK
Samer Ansari Head of Digital & IT Takeda Oncology
Moderator: Theresa Greco Chief Commercial Officer Prognos Health, Inc.
12:45pm – 1:30pm (ET)
Panel: Define your new commercial roadmap to navigate a hybrid future; planning, processes and skills
Chatrick Paul SVP, Head of US Oncology Business Unit (OBU) AstraZeneca
Daphne Earley Senior Director ViiV Healthcare
Gizem Ozbay Global Head, Marketing Integrated Abbott
Susan Dorfman CEO CMI Media Group
10:00am – 10:45am (ET)
Panel: Ready your new virtual salesforce: How to stay ahead of evolving role, skill and capability requirements
Frank Armenante Director, Commercial Execution Novo Nordisk
Yvette Leung Associate Director, US Myeloid Marketing Bristol Myers Squibb
Chetak Buaria Global Head, Customer Engagement & Channel Evolution Merck Group
Candy Liang Senior Director, Field Strategy and Commercial Ops Akebia Therapeutics
12:00pm – 1:00pm (ET)
Panel: Deliver the integrated customer journey
Moderator: Elaine Gamble Head, Digital Engagement, CNS Division Otsuka Pharmaceutical Companies
Zhen Su MD MBA CEO Marengo Therapeutics
Deepak Tomer Lead, Digital Marketing Eli Lilly
Paulo Amaral Global Digital Lead, Shingrix GSK
Amy Brown CEO and Founder Authenticx
10:00am – 10:45am (ET)
Panel: The future of HCP engagement is here: How to balance your data and analytics capability building approach
John Lineen Lead, Engagement & Channel Planning (Immunology & Cardiovascular Franchises) Bristol Myers Squibb
Saket Malhotra Head of Commercial Information Management & Enablement Ipsen
Erin DeRuggiero CEO TI Health
12:30pm – 1:15pm (ET)
Panel: Enable an agile commercial strategy by incorporating new processes tailored to digital and personalised engagement
Christopher Nugent Senior Director, Digital Marketing & Strategy Kiniksa Pharmaceuticals
Pallavi Garg VP, Head of US Marketing Takeda Oncology
Natalie Mancuso General Manager, Digital Komodo Health