American Express introduces an online travel community for its Cardmembers

American Express has launched www.membersknow.com, an online travel community for its card members to share travel insights from their personal travel experiences and knowledge.

Published: 28 Apr 2008

American Express has launched www.membersknow.com, an online travel community for its card members to share travel insights from their personal travel experiences and knowledge.

Members Know is a part of the American Express `Are You a Cardmember' brand campaign which highlights the value of membership and being a part of the American Express Cardmember community.

According to the company, Cardmembers -- who are more than 90% more likely to travel frequently and abroad than those who are not Cardmembers -- can not only guide each other with meaningful travel advice, but also correspond with editors from Travel + Leisure magazine, owned by American Express Publishing Corporation. These editors will introduce new topics for discussion about the latest travel trends and also respond to Cardmember questions with expert advice.

Bonnie Taffer, Vice President, Alliances and Content, American Express said through Members Know, Cardmembers can exchange valuable insider information "that will enable them to create fabulous travel experiences in the future."

In addition to the dynamic community conversations on Members Know, Cardmembers have access to the latest trend information on where Cardmembers are staying and where they are eating in cities around the world. They can search for the most popular hotels and restaurants and sort by neighborhood or category. There is a broad range of categories of cuisines including American, Mediterranean, African and Japanese. Hotel categories include bed & breakfast, economy, moderate and upscale.

Cardmembers can either start their own conversation by posting a question about a specific location, hotel, resort or restaurant, or join an ongoing conversation by replying with insight or commentary based on their own knowledge and first-hand experiences.

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