Asia Pacific travel search engine Bezurk.com has expanded its hotel offering by signing a marketing partnership with Cendant Travel Distribution Services.

Published: 30 Apr 2006

Asia Pacific travel search engine Bezurk.com has expanded its hotel offering by signing a marketing partnership with Cendant Travel Distribution Services.

Through this partnership, Singapore-headquartered Bezurk.com will drive consumers directly to HotelClub(www.HotelClub.com), RatesToGo (www.RatesToGo.com) and OctopusTravel (www.OctopusTravel.com), to book their travel.

In order to support the new agreement, Cendant Travel Distribution Services have provided Bezurk with access to their partner XML API to search for both pricing and availability across HotelClub, RatesToGo and OctopusTravel.

Cendant’s Yury Gilkin said that the decision to partner with Bezurk was made easier because of its advanced technology and supplier-friendly business model.

“We have one of the largest range of accommodation choices and Bezurk’s advanced searching, filtering and sorting technology provides us with access to a wider and more qualified base of consumers,” said senior business development manager Gilkin.

“The range and depth of hotels offered across HotelClub, RatesToGo and OctopusTravel is tremendous and will significantly enhance the already excellent choice of hotels users can search on Bezurk.com” said Craig Hewett, founder and chief marketing officer, Bezurk.com.

On its part, last month Bezurk.com had also formed a marketing partnership with priceline.com’s online hotel reservation provider Active Hotels.