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Ford

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  • Analysis: Why Tesla now has Volkswagen in its rear-view mirror

    David Lubin and Tim Nixon, (Jun 29, 2021)

    In the fifth in our series on the top 250 greenhouse gas emitters, David Lubin and Tim Nixon of Signal Climate Analytics argue that big carmakers are claiming the same road as disrupters like BYD in the electric vehicle race

  • ‘It’s not enough to set net-zero targets. In this decade of delivery, performance is what counts’

    Tim Nixon, (Mar 30, 2021)

    COMMENT: In the latest in our monthly series on the top 250 greenhouse gas emitters, Tim Nixon of Signal Analytics says investors seeking to decarbonise their portfolios need more tools than ESG rankings and vague promises from companies

  • ‘Covid-19 has acted as an accelerator rather than brake on corporate climate action’

    Dan Bakal, (Oct 2, 2020)

    Comment: Dan Bakal of US sustainability non-profit Ceres reflects on Climate Week NYC 2020 and how the big net-zero commitments from the likes of Walmart, Morgan Stanley, Uber and Microsoft demonstrate how the unprecedented events of this year have woken companies up to the urgency of the climate crisis

  • A playbook for ethical marketing during a crisis

    Kellie Cummings, (May 14, 2020)

    When customers feel vulnerable, they are more inclined to scrutinise brand messages. Communicators need to adopt different strategies to avoid eroding trust, says leadership consultant Kellie Cummings

  • Proof Positive that people and planet equals profit

    Terry Slavin, (Sep 4, 2017)

    Interface with its Climate Take Back strategy and PayPal's mission to provide financial services to the underserved show how companies can prosper by putting social purpose at the heart of their brand propositions

  • Weekly Watch: 28 April 2017

    EC Newsdesk, (Apr 28, 2017)

    London's circular economy, Ford's hybrid vans, AkzoNobel helps megacities, DanoneWave becomes public benefit corporation, Triodos launches sustainable current account, Olam reduces carbon

  • Weekly Watch: 13 April 2017

    Rebecca Ley, (Apr 12, 2017)

    Ford electrifies China, Smurfit Kappa's cardboard tent, O2 reduces emissions, AccorHotels goes low-carbon, Riversimple gets funding, and H&M boosts circular innovation

  • Corporate Strategy: Ford – Can the giants of the road change direction?

    Oliver Balch, (May 13, 2015)

    Ford is embracing the evolution of the transportation sector, with car sharing ventures and ever more efficient designs. But in the global battle to sell cars in vast new markets, sustainability appears still to be a back-seat passenger

  • Aluminium vehicles – Nimble giants

    Jon Entine, (Feb 10, 2014)

    Might aluminium vehicles for the masses be a game-changer for emissions reduction? Ford is about to roll-out a revolutionary version of its best-selling pickup truck

  • BrandWatch – December 2013

    Jeni Bauser Yaghoubi, (Dec 20, 2013)

    Internet access for the repressed, Credit Suisse goes for equality and better plastics in sight

  • Ford, Disney, IBM, Bombardier, KRAFT Gather in New York This October to Discuss Ways to Engage Suppliers on Social & Environmental Issues

    Tobias Webb, (Aug 16, 2011)

    International Business Leaders head to New York this October to share experience in supplier engagement. The ‘How to Drive Supplier Social & Environmental Performance’ Conference is taking place at the New Yorker Hotel on 25-26 October 2011.

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