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Multichannel

Seizing the moment in digital

Katie Osborne, (May 28, 2020)

This is the moment to accelerate digital transformation if only pharma can create the culture and capabilities for such change
Commercial

Customer centricity in a changed world

Andrew Stone, (Apr 20, 2020)

Pharma’s marketeers are having to rapidly change their approach to customers, field force roles and digital in the midst of the pandemic
Access and Evidence

A burning desire to make a difference for patients

Andrew Stone, (Apr 19, 2020)

Annexus Health, eyeforpharma’s 2020 Health Start-up winner is on a mission for patients
Clinical

Breaking new ground in healthcare data

Andrew Stone, (Apr 16, 2020)

Pharma should team up with HCPs, regulators and health ministries to create harmonised, interoperable health records and so drive cheaper, faster insights
Patients and Medical

Building a bridge to a COVID-19 vaccine

Andrew Stone, (Apr 15, 2020)

Regeneron shares its latest progress on therapies for the pandemic at eyeforpharma Philadelphia virtual
Access and Evidence

From reactive to predictive: Concerto’s new compositions

Andrew Stone, (Apr 10, 2020)

Artificial Intelligence has only just begun to unlock high value innovation. The latest predictive tools will break new ground, says Concerto HealthAI’s Jeff Elton
Clinical

Moving remote: the post-pandemic clinical trial

Lucy Fulford, (Apr 3, 2020)

Pharma is rapidly adapting its approach to trials in the face of the pandemic and there is great opportunity for far reaching improvements once this is all over
Patients and Medical

How should pharma approach patient collaboration in the 2020s?

Lucy Fulford, (Apr 1, 2020)


Deeper, more holistic, strategic and ‘patient directed’ engagement will be a win for all this coming decade
Multichannel

COVID-19 is accelerating digital transformation

Andrew Stone, (Apr 1, 2020)

Digital capabilities are proving their worth in the face of the sudden upheavals driven by the pandemic and ongoing investment will pay dividends, says Bertrand Bodson, Novartis CDO
Medical

Leading the hunt for a COVID-19 vaccine

Andrew Stone, (Apr 1, 2020)

J&J gives the inside track on the search for a COVID-19 vaccine at eyeforpharma’s Barcelona conference

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