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Patients and Medical

Visionary Leader Honored

Adam Chapman, (Mar 21, 2018)

The life’s work of LEO Pharma head, Gitte Aabo, has been recognized with an award
Patients and Medical

Rewarding The Best In Pharma

Hugh Gosling, (Mar 21, 2018)

Fearless campaigners, patient-focused visionaries, innovative customer-focused projects; just a few of the pockets of excellence recognized by the eyeforpharma awards

The Dawn Of Digital Medicine

Adam Chapman, (Mar 19, 2018)

With the approval of the first ‘digital medicine’ last year, a new digital wave is hitting pharma. What does it look like and how transformative is its potential?
Patients and Medical

What Makes a Patient Tick?

Danielle Barron, (Mar 19, 2018)

Celgene is probing deep into the patient psyche to capture the moments that matter. Could this set a new gold standard?

Virtual Reality Gets Its Moment

Adam Chapman, (Mar 15, 2018)

Janssen’s virtual reality support program for nurses wins Most Valuable HCP Initiative award
Patients and Medical

Life-Saving Vaccination Scheme Honored

Hugh Gosling, (Mar 15, 2018)

Saving the lives of vulnerable children in Bulgaria’s Roma communities
Access and Evidence

Digital Health Tools Are No Fad

Adam Chapman, (Mar 14, 2018)

Data generating devices may seem gimmicky, but they are poised to transform healthcare
Patients and Medical

Ipsen ‘Nets’ Patient-Focused Award

Hugh Gosling, (Mar 13, 2018)

A complete support solution for people living with a rare cancer scoops prestigious award
Patients and Medical

Tireless Campaigner Wins Recognition

Adam Chapman, (Mar 13, 2018)

Awareness advocate Trishna Bharadia takes home the prestigious Patient Advocate Award
Access and Evidence

Overcoming The Access Hurdle

Adam Chapman, (Mar 6, 2018)

If pharma is to keep whizzing ahead, it needs to rethink its approach to market access