Patients and Medical
Making it about the patient, with the patient
Danielle Barron speaks to Laurie Meyers, Genentech’s Head of Patient Engagement Operations, about what she learned while creating a new patient engagement function.
More Patients and Medical Articles
Patients and Medical
Adherence: Through the eyes of the patient
Are pharma and patients speaking the same language when it comes to medication adherence?
Medical
Putting Major Depressive Disorder On The Map
A MDD educational programme from Takeda and Medscape scoops the most valuable HCP Initiative Award
Patients and Medical
Trailblazer Takes Home Top Prize
Jamie Heywood wins the Lifetime Achievement Award at eyeforpharma Philadelphia
Patients and Medical
Patient Champion Crowned
Molly MacDonald took home the Patient Champion gong at our annual North American awards
Patients and Medical
App Wins Esteemed Patient Award
Ouchie is named the Most Valuable Patient Initiative at eyeforpharma Philadelphia
Patients and Medical
The New Era Of Informed Consent
Technology promises to transform the knottiest area of the industry
Patients and Medical
When Two Worlds Converge
Jordan Rankin found the pharma industry, and the pharma industry found him
Patients and Medical
Patient-Centricity: An Appraisal
It has highlighted the gulf between patient compliance and patient experience, but has it broadened the focus beyond disease states?
Patients and Medical
A Considered Initiative Wins HCP Award
Boehringer Ingelheim and Aptus Health take home esteemed accolade for their Interactive Guidelines Asset: GINA project