Webinar: The digital only launch
May 13, 2021
In this webinar you will hear from experts who have successfully pivoted to a digital only launch excellence strategy with highly aligned strategy, tactics and goals.
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Launch excellence is what separates the pros from the amateurs. The weak from the strong. The winners from losers. It’s a harsh reality, but for 85% of brands, your long-term success is defined in the first 6 months after launch.
And now enters COVID-19… Your commercial strategy is out of sync. The channels un-aligned. Teams unprepared. So how do you ensure launch excellence in a digital only environment?
Re-purpose the field force into digital engagement roles, enable real-time marketing automation through an integrated digital and data infrastructure, ensure team capabilities are aligned with new processes and maintain accountability to keep commercial goals front and centre – all from the comfort of your own home!
In this webinar you will hear from experts who have successfully pivoted to a digital only launch excellence strategy with highly aligned strategy, tactics and goals.