Name: Reuters Events' Pharma Marketing USA 2022
Start: 2020-05-26T08:30
End: 2020-05-28T17:00

Premium Pass Inclusions

Virtual pass to Reuters Events’ Pharma USA (formerly eyeforpharma Philadelphia), worth USD $899

As part of your Reuters Events Premium Pass you get a virtual pass to attend this event worth up to USD $899.

Reuters Events’ Pharma USA (formerly eyeforpharma Philadelphia) is North America’s premier gathering for pharma pioneers and health innovators

Join 2000+ executive attendees (from across Commercial, Sales, Marketing/Digital, IT, Medical, Patient Engagement, Market Access and RWE) on their yearly journey to usher in a new era of collaboration and truly achieve value-based care.

The 5 reasons why Reuters Events: Pharma USA 2021 is the meeting place for pharma innovators

A cross-functional audience of 1000+. Everyone in commercial pharma is there, all learning from each other.
Ambitions to redefine pharma. Not just to run another conference.
Over 80 solution providers. If you want to go shopping, this is the place to find the perfect partner.
Curated content. Hundreds upon hundreds of conversations go into preparing our agendas to ensure they’re tailored to your needs.
Case-study heavy. You need to see real, detailed examples. Our speakers will provide you with them.

Past speakers include:

David Loew EVP & Head Sanofi Pasteur

Jayne Gershkowitz Chief Patient Advocate Amicus

Kabir Nath President and CEO North America Otsuka

George Yancopoulos Co-Founder, President and Chief Scientific Officer Regeneron

Chris Leibman SVP, Value and Access Biogen

Sebastian Guth President, Americas Region Bayer

Haider Alleg Global Head of Digital Excellence Ferring

Paul Rowe, MD VP, Head of Global Medical, Immunology Sanofi Genzyme

Mundo Vega Associate Director - Global Commercial Operations, Business Analytics AbbVie

Laurie Meyers Head of CMG Patient Engagement Genentech

Melissa Falcone Ex -VP, Patient Services and Reimbursement, Autoimmune and Rare Diseases Formerly Mallinckrodt Pharmaceuticals

Craig Lipset Former Head of Clinical Innovation Formerly Pfizer

Business critical topics include:

Digital & Marketing: Harness the full scope of digital solutions for more effective customer interactions and enable data insights for better decisions.
Commercial & Sales: Connect to customers through intelligent engagement and empathetic partnerships
Patient Engagement: Destroy tokenism by providing meaningful and measurable value to patients
Medical Affairs: Win back the trust of patients, payers and providers with a new lifecycle strategy that puts stakeholder value first
Market Access & RWE: Create your value story for the next generation of pharma innovation and ensure patient access to life-changing care.

Get the Premium Pass now

Register here

Physical & virtual pass to Reuters Events’ Pharma Europe (formerly eyeforpharma Barcelona), worth up to USD $2500

As part of your Reuters Events Premium Pass you get a virtual pass to attend this event worth up to USD $2500.

Reuters Events’ Pharma Europe (formerly eyeforpharma Barcelona) is the world’s gathering for pharma pioneers and health innovators.

The world stage for pharma pioneers and healthcare innovators - join 2000+ executive attendees (from across Commercial, Sales, Marketing/Digital, IT, Medical, Patient Engagement, Market Access, RWE and Clinical) on their yearly journey to the Reuters Events Pharma Europe. Never more than now has pharma had to step up.

Why Pharma Europe (formerly eyeforpharma Barcelona) is the meeting place for pharma innovators:

Ambitions to redefine pharma. Not just to run another conference.
The biggest and most senior event in Europe. 83% of the 2000+ strong attendees are at director level and above, all sharing ideas and learning from each other.
6 stages of curated content. Hundreds upon hundreds of conversations go into preparing our agendas to ensure they’re tailored to your needs.
Case-study heavy. You need to see real, detailed examples. Our speakers will provide you with them, with examples from across the entire top 50 pharma, including Pfizer, Janssen, LEO, Sanofi and many others.
Networking is king. Whether curated or natural – everything is done to foster new conversation. From the pre-event meetings service, to a off-site networking party, to a seated lunch on day 3, there’s no other event that provides the same opportunity to meet old and make new friends.

Past speakers include:

Brent Saunders CEO Allergan

Paul Stoffels Chief Scientific Officer Johnson & Johnson

Angela Hwang Group President, Biopharmaceuticals Group Pfizer

Belen Garijo CEO of Healthcare Merck Group

Christi Shaw CEO Kite Therapeutics

Kris Sterkens Company Group Chairman, Europe, Middle East and Africa Janssen

Bertrand Bodson Chief Digital Officer, Member of the Executive Board Novartis

David Loew EVP & Head Sanofi Pasteur

Sebastian Guth President Americas Bayer

Julie Gerberding EVP & Chief Patient Officer Merck

Sir Andrew Dillon former Chief Executive NICE

Zach Weinberg Co-founder Flatiron Health

Get the Premium Pass now

Register here

Access to all live virtual 2021 Reuters Events Pharma conferences, includes messaging and meetings platform, worth USD $4000

As part of your Reuters Events’ Premium Pass you get a virtual pass to attend all of the events below worth up to USD $4000.

NEW! Pharma: Clinical

REGION: Global
DATE: 7 - 9 April, 2021
FORMAT: Virtual only
EXPECTED VIEWERSHIP: 750+
AUDIENCES: Clinical Operations, Clinical Innovation, R&D Leadership, Medical Affairs, Patient Engagement & Advocacy

reutersevents.com/events/clinicaltrials

Clinical trials post COVID-19 will never look the same. Change expected to transpire over the course of years has happened in months, with long-established barriers to scaling remote care overcome. And so, with so much disrupted, transformed and still evolving, we’re introducing a new event needed for a post-pandemic society.

Here clinical leaders from across the globe will set the ground rules on topics across patient engagement and recruitment, adherence strategies, wearables, data and new technologies, hybrid and virtual trial design, new regulatory guidance, plus much more.

Pharma Customer Engagement Europe

REGION: Europe
DATE: 20 - 22 April, 2021
FORMAT: Virtual only
EXPECTED VIEWERSHIP: 1,000+
AUDIENCES: Marketing, Digital, Commercial, Medical Affairs, Sales

reutersevents.com/events/customer

In this new addition to the portfolio we will bring together commercial, marketing and medical leaders from across Europe to learn how industry leaders are approaching HCP engagement, commercial strategy, medical education, virtual congresses, digital transformation and more in this time of disruption.

We will also set the blueprint for the new era of medical and commercial collaboration essential for effective engagement post-pandemic, while outlining strategies to maintain current momentum and provide increased customer value in the new normal.

NEW! Total Health Data

REGION: North America
DATE: 16 - 17 June, 2021
FORMAT: Hybrid
EXPECTED VIEWERSHIP: 5,000+
AUDIENCES: Data and technology executives, Providers, Health Systems, Payers, Regulators, Pharma, Government, Big Tech, Patient Organisations, Start-ups

Health Data 2021 unites the global healthcare industry to unlock the potential of patient data.

5000 executives from providers, payers, pharma, regulators, tech and patient organizations join forces to unleash the power of predictive care, remote health and interoperability.

As a new data-driven era of healthcare beacons, here is where it’s leaders come to set the course and define the standards for the future of health.

Pharma Japan

REGION: Japan (AsiaPac)
DATE: 7 - 9 September, 2021
FORMAT: Virtual only
EXPECTED VIEWERSHIP: 750+
AUDIENCES: Commercial, RWE, Medical Affairs, Clinical

reutersevents.com/events/japan

Back for a 14th year after a record breaking 2020, Reuters Events' Pharma Japan will continue to bring together c-suite leadership and executives from across the business and to support them to transform the Japanese pharma industry.

Cell & Gene USA

REGION: North America
DATE: 28 - 29 September, 2021
FORMAT: Virtual only
EXPECTED VIEWERSHIP: 500+
AUDIENCES: Biotech / Pharma C&GT, Providers, Health Systems, Payers, Regulators, Patient Organisations

reutersevents.com/events/cellandgene

Focused on bringing together every C&GT stakeholder to define commercialization approaches and get revolutionary C&GT solutions to patients faster.

Pharma Europe*

*formerly eyeforpharma Barcelona

REGION: Europe
DATE: 11 - 22 October, 2021
FORMAT: Hybrid*
EXPECTED VIEWERSHIP: 7,500+
AUDIENCES: Commercial, Marketing/Digital, Medical Affairs, Patient Engagement/Advocacy, Market Access, RWE

reutersevents.com/events/barcelona

Pharma Europe is the world’s gathering for pharma pioneers and health innovators. After bringing together over 15000 attendees for a unique virtual event at the start of 2020, we have moved the event (formerly eyeforpharma Barcelona) to October next year.

We know that whatever the scenario, 2021’s iteration will be like no other. Never more than now has pharma had to step up. Never more than now has there been more opportunity for transformation. Pharma Europe is needed now to unite functions and stakeholders, invent new business models, drive technological adoption, scale innovations, and ensure life-changing treatments and services reach the patients who need them most.

* Central venue environment permitting

Pharma & Patient USA

REGION: North America
DATE: 2 - 4 November, 2021
FORMAT: Virtual / Hybrid*
EXPECTED VIEWERSHIP: 750+
AUDIENCES: Patient Engagement/Advocacy, Clinical

reutersevents.com/events/patientusa

At Reuters Events Pharma & Patient USA hundreds of industry experts, patient leaders and key stakeholders will unite to devise an advanced roadmap for patient centricity that delivers for patients during crisis and beyond.

* Small in-person interactive workshops, focus groups, satellite networking events if safe

Pharma Marketing USA

REGION: North America
DATE: 9 - 11 November, 2021
FORMAT: Hybrid
EXPECTED VIEWERSHIP: 750+
AUDIENCES: Marketing, Digital, Commercial

reutersevents.com/events/marketingusa

After a highly successful first year that saw hundreds of marketing leads from across North America join, Pharma Marketing USA will return with a focus on tangible takeaways to improve customer engagement and internal infrastructure.

Total Health

REGION: North America
DATE: 16 - 17 November, 2021
FORMAT: Hybrid
EXPECTED VIEWERSHIP: 5,000+
AUDIENCES: Providers, Health Systems, Payers, Regulators, Pharma, Government, Big Tech, Patient Organisations, Start-ups

reutersevents.com/events/healthcare

Total Health aims to unite the global healthcare industry to challenge what’s possible, transform patient experience and change the world. After a hugely successful first year that brought together 5000 executive attendees, and huge names such as Dr Anthony Fauci and Arianna Huffington, we can’t wait to reveal what we have planned for next year.

Get the Premium Pass now

Register here

Access to our all our 2020 digital content through our on-demand hub – including all event presentations and panels, webinars and whitepapers, delivering the intelligence you need to make the right decisions now

As part of your Reuters Events Premium Pass you get access to all on demand content for the following events. On demand content includes over 200 presentations (thought-leadership and case studies), panel discussions and fireside chats from the following events:

NEW! Pharma: Clinical

REGION: Global
DATE: 7 - 9 April, 2021
FORMAT: Virtual only
EXPECTED VIEWERSHIP: 750+
AUDIENCES: Clinical Operations, Clinical Innovation, R&D Leadership, Medical Affairs, Patient Engagement & Advocacy

reutersevents.com/events/clinicaltrials

Clinical trials post COVID-19 will never look the same. Change expected to transpire over the course of years has happened in months, with long-established barriers to scaling remote care overcome. And so, with so much disrupted, transformed and still evolving, we’re introducing a new event needed for a post-pandemic society.

Here clinical leaders from across the globe will set the ground rules on topics across patient engagement and recruitment, adherence strategies, wearables, data and new technologies, hybrid and virtual trial design, new regulatory guidance, plus much more.

Pharma Customer Engagement Europe

REGION: Europe
DATE: 20 - 22 April, 2021
FORMAT: Virtual only
EXPECTED VIEWERSHIP: 1,000+
AUDIENCES: Marketing, Digital, Commercial, Medical Affairs, Sales

reutersevents.com/events/customer

In this new addition to the portfolio we will bring together commercial, marketing and medical leaders from across Europe to learn how industry leaders are approaching HCP engagement, commercial strategy, medical education, virtual congresses, digital transformation and more in this time of disruption.

We will also set the blueprint for the new era of medical and commercial collaboration essential for effective engagement post-pandemic, while outlining strategies to maintain current momentum and provide increased customer value in the new normal.

NEW! Total Health Data

REGION: North America
DATE: 16 - 17 June, 2021
FORMAT: Hybrid
EXPECTED VIEWERSHIP: 5,000+
AUDIENCES: Data and technology executives, Providers, Health Systems, Payers, Regulators, Pharma, Government, Big Tech, Patient Organisations, Start-ups

Health Data 2021 unites the global healthcare industry to unlock the potential of patient data.

5000 executives from providers, payers, pharma, regulators, tech and patient organizations join forces to unleash the power of predictive care, remote health and interoperability.

As a new data-driven era of healthcare beacons, here is where it’s leaders come to set the course and define the standards for the future of health.

Pharma Japan

REGION: Japan (AsiaPac)
DATE: 7 - 9 September, 2021
FORMAT: Virtual only
EXPECTED VIEWERSHIP: 750+
AUDIENCES: Commercial, RWE, Medical Affairs, Clinical

reutersevents.com/events/japan

Back for a 14th year after a record breaking 2020, Reuters Events' Pharma Japan will continue to bring together c-suite leadership and executives from across the business and to support them to transform the Japanese pharma industry.

Cell & Gene USA

REGION: North America
DATE: 28 - 29 September, 2021
FORMAT: Virtual only
EXPECTED VIEWERSHIP: 500+
AUDIENCES: Biotech / Pharma C&GT, Providers, Health Systems, Payers, Regulators, Patient Organisations

reutersevents.com/events/cellandgene

Focused on bringing together every C&GT stakeholder to define commercialization approaches and get revolutionary C&GT solutions to patients faster.

Pharma Europe*

*formerly eyeforpharma Barcelona

REGION: Europe
DATE: 11 - 22 October, 2021
FORMAT: Hybrid*
EXPECTED VIEWERSHIP: 7,500+
AUDIENCES: Commercial, Marketing/Digital, Medical Affairs, Patient Engagement/Advocacy, Market Access, RWE

reutersevents.com/events/barcelona

Pharma Europe is the world’s gathering for pharma pioneers and health innovators. After bringing together over 15000 attendees for a unique virtual event at the start of 2020, we have moved the event (formerly eyeforpharma Barcelona) to October next year.

We know that whatever the scenario, 2021’s iteration will be like no other. Never more than now has pharma had to step up. Never more than now has there been more opportunity for transformation. Pharma Europe is needed now to unite functions and stakeholders, invent new business models, drive technological adoption, scale innovations, and ensure life-changing treatments and services reach the patients who need them most.

* Central venue environment permitting

Pharma & Patient USA

REGION: North America
DATE: 2 - 4 November, 2021
FORMAT: Virtual / Hybrid*
EXPECTED VIEWERSHIP: 750+
AUDIENCES: Patient Engagement/Advocacy, Clinical

reutersevents.com/events/patientusa

At Reuters Events Pharma & Patient USA hundreds of industry experts, patient leaders and key stakeholders will unite to devise an advanced roadmap for patient centricity that delivers for patients during crisis and beyond.

* Small in-person interactive workshops, focus groups, satellite networking events if safe

Pharma Marketing USA

REGION: North America
DATE: 9 - 11 November, 2021
FORMAT: Hybrid
EXPECTED VIEWERSHIP: 750+
AUDIENCES: Marketing, Digital, Commercial

reutersevents.com/events/marketingusa

After a highly successful first year that saw hundreds of marketing leads from across North America join, Pharma Marketing USA will return with a focus on tangible takeaways to improve customer engagement and internal infrastructure.

Total Health

REGION: North America
DATE: 16 - 17 November, 2021
FORMAT: Hybrid
EXPECTED VIEWERSHIP: 5,000+
AUDIENCES: Providers, Health Systems, Payers, Regulators, Pharma, Government, Big Tech, Patient Organisations, Start-ups

reutersevents.com/events/healthcare

Total Health aims to unite the global healthcare industry to challenge what’s possible, transform patient experience and change the world. After a hugely successful first year that brought together 5000 executive attendees, and huge names such as Dr Anthony Fauci and Arianna Huffington, we can’t wait to reveal what we have planned for next year.

Get the Premium Pass now

Register here

Strategic post-event report for all 2021 Reuters Events Pharma conferences

As part of your Reuters Events' Premium Pass you get access to a post-event report, providing a summary of insights, thought-leadership and best-in-class case studies from the following events:

NEW! Pharma: Clinical

REGION: Global
DATE: 7 - 9 April, 2021
FORMAT: Virtual only
EXPECTED VIEWERSHIP: 750+
AUDIENCES: Clinical Operations, Clinical Innovation, R&D Leadership, Medical Affairs, Patient Engagement & Advocacy

reutersevents.com/events/clinicaltrials

Clinical trials post COVID-19 will never look the same. Change expected to transpire over the course of years has happened in months, with long-established barriers to scaling remote care overcome. And so, with so much disrupted, transformed and still evolving, we’re introducing a new event needed for a post-pandemic society.

Here clinical leaders from across the globe will set the ground rules on topics across patient engagement and recruitment, adherence strategies, wearables, data and new technologies, hybrid and virtual trial design, new regulatory guidance, plus much more.

Pharma Customer Engagement Europe

REGION: Europe
DATE: 20 - 22 April, 2021
FORMAT: Virtual only
EXPECTED VIEWERSHIP: 1,000+
AUDIENCES: Marketing, Digital, Commercial, Medical Affairs, Sales

reutersevents.com/events/customer

In this new addition to the portfolio we will bring together commercial, marketing and medical leaders from across Europe to learn how industry leaders are approaching HCP engagement, commercial strategy, medical education, virtual congresses, digital transformation and more in this time of disruption.

We will also set the blueprint for the new era of medical and commercial collaboration essential for effective engagement post-pandemic, while outlining strategies to maintain current momentum and provide increased customer value in the new normal.

NEW! Total Health Data

REGION: North America
DATE: 16 - 17 June, 2021
FORMAT: Hybrid
EXPECTED VIEWERSHIP: 5,000+
AUDIENCES: Data and technology executives, Providers, Health Systems, Payers, Regulators, Pharma, Government, Big Tech, Patient Organisations, Start-ups

Health Data 2021 unites the global healthcare industry to unlock the potential of patient data.

5000 executives from providers, payers, pharma, regulators, tech and patient organizations join forces to unleash the power of predictive care, remote health and interoperability.

As a new data-driven era of healthcare beacons, here is where it’s leaders come to set the course and define the standards for the future of health.

Pharma Japan

REGION: Japan (AsiaPac)
DATE: 7 - 9 September, 2021
FORMAT: Virtual only
EXPECTED VIEWERSHIP: 750+
AUDIENCES: Commercial, RWE, Medical Affairs, Clinical

reutersevents.com/events/japan

Back for a 14th year after a record breaking 2020, Reuters Events' Pharma Japan will continue to bring together c-suite leadership and executives from across the business and to support them to transform the Japanese pharma industry.

Cell & Gene USA

REGION: North America
DATE: 28 - 29 September, 2021
FORMAT: Virtual only
EXPECTED VIEWERSHIP: 500+
AUDIENCES: Biotech / Pharma C&GT, Providers, Health Systems, Payers, Regulators, Patient Organisations

reutersevents.com/events/cellandgene

Focused on bringing together every C&GT stakeholder to define commercialization approaches and get revolutionary C&GT solutions to patients faster.

Pharma Europe*

*formerly eyeforpharma Barcelona

REGION: Europe
DATE: 11 - 22 October, 2021
FORMAT: Hybrid*
EXPECTED VIEWERSHIP: 7,500+
AUDIENCES: Commercial, Marketing/Digital, Medical Affairs, Patient Engagement/Advocacy, Market Access, RWE

reutersevents.com/events/barcelona

Pharma Europe is the world’s gathering for pharma pioneers and health innovators. After bringing together over 15000 attendees for a unique virtual event at the start of 2020, we have moved the event (formerly eyeforpharma Barcelona) to October next year.

We know that whatever the scenario, 2021’s iteration will be like no other. Never more than now has pharma had to step up. Never more than now has there been more opportunity for transformation. Pharma Europe is needed now to unite functions and stakeholders, invent new business models, drive technological adoption, scale innovations, and ensure life-changing treatments and services reach the patients who need them most.

* Central venue environment permitting

Pharma & Patient USA

REGION: North America
DATE: 2 - 4 November, 2021
FORMAT: Virtual / Hybrid*
EXPECTED VIEWERSHIP: 750+
AUDIENCES: Patient Engagement/Advocacy, Clinical

reutersevents.com/events/patientusa

At Reuters Events Pharma & Patient USA hundreds of industry experts, patient leaders and key stakeholders will unite to devise an advanced roadmap for patient centricity that delivers for patients during crisis and beyond.

* Small in-person interactive workshops, focus groups, satellite networking events if safe

Pharma Marketing USA

REGION: North America
DATE: 9 - 11 November, 2021
FORMAT: Hybrid
EXPECTED VIEWERSHIP: 750+
AUDIENCES: Marketing, Digital, Commercial

reutersevents.com/events/marketingusa

After a highly successful first year that saw hundreds of marketing leads from across North America join, Pharma Marketing USA will return with a focus on tangible takeaways to improve customer engagement and internal infrastructure.

Total Health

REGION: North America
DATE: 16 - 17 November, 2021
FORMAT: Hybrid
EXPECTED VIEWERSHIP: 5,000+
AUDIENCES: Providers, Health Systems, Payers, Regulators, Pharma, Government, Big Tech, Patient Organisations, Start-ups

reutersevents.com/events/healthcare

Total Health aims to unite the global healthcare industry to challenge what’s possible, transform patient experience and change the world. After a hugely successful first year that brought together 5000 executive attendees, and huge names such as Dr Anthony Fauci and Arianna Huffington, we can’t wait to reveal what we have planned for next year.

Get the Premium Pass now

Register here

Here to help

Get in touch with the Reuters Events team

Daniel Baker Global Project Director +44 (0) 20 7536 7225 Click to email

Henry Payne Director of Business Development +44 (0) 203 884 7571 Click to email

Premium Pass Inclusions

Virtual pass to Reuters Events’ Pharma USA (formerly eyeforpharma Philadelphia), worth USD $899

Get the Premium Pass now

Physical & virtual pass to Reuters Events’ Pharma Europe (formerly eyeforpharma Barcelona), worth up to USD $2500

Get the Premium Pass now

Access to all live virtual 2021 Reuters Events Pharma conferences, includes messaging and meetings platform, worth USD $4000

NEW! Pharma: Clinical

Pharma Customer Engagement Europe

NEW! Total Health Data

Pharma Japan

Cell & Gene USA

Pharma Europe*

Pharma & Patient USA

Pharma Marketing USA

Total Health

Get the Premium Pass now

Access to our all our 2020 digital content through our on-demand hub – including all event presentations and panels, webinars and whitepapers, delivering the intelligence you need to make the right decisions now

NEW! Pharma: Clinical

Pharma Customer Engagement Europe

NEW! Total Health Data

Pharma Japan

Cell & Gene USA

Pharma Europe*

Pharma & Patient USA

Pharma Marketing USA

Total Health

Get the Premium Pass now

Strategic post-event report for all 2021 Reuters Events Pharma conferences

NEW! Pharma: Clinical

Pharma Customer Engagement Europe

NEW! Total Health Data

Pharma Japan

Cell & Gene USA

Pharma Europe*

Pharma & Patient USA

Pharma Marketing USA

Total Health

Get the Premium Pass now

Here to help

Our Partners

Global Sponsors

Gold Sponsors

Supporting Sponsors

Media Partners