Panelist: Jasmine Kim Chief Marketing Officer Sutter Health

Panelist: Ana Pia Guzman-Briley Director Customer Engagement & Loyalty TGI Friday’s

Panelist: Martijn Atell CEO & Founder Votebash

Panelist: Carol Tran Former Head of Growth Dolby

Moderator: Nicholas Zeisler Principal Zeisler Consulting

With the rise in demand for digitalization seen in 2020, personal engagement with consumers via digital channels is more crucial than ever – Listen to your customers & learn from them in order to create a seamless experience that boosts loyalty & drives revenue

  • Learn to leverage technology in order to analyze, summarize and act on customer feedback across channels, geographies, customer segments, etc.
  • Real-time insights are a crucial piece of the puzzle - Understand the importance of the consumer insights as a key driver in strategy & action
  • Discover how to build the necessary tools to capture enough customer feedback, and incorporate this back into an effective strategy

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