The industry shaping agenda



The State of The Automotive Industry: COVID-19

  • The Industry Overview: A high level view on how the industry has been impacted, learnings so far and how businesses have adjusted to date
  • COVID-19 Coping Best Practices: Learn from your peers as to how they are tackling the impact of COVID-19 in the medium term and how their learnings can inform your next steps
  • Workforce: How can automotive leaders empower their teams during this time?
  • Post COVID-19: As we takeaway many learnings and a change in public perceptions, how might we need to evolve the future of our industry for the new world and consumer?


Opening Keynotes

  • How far and how fast should we go with electrification: With petroleum sales figures trumping electric, what will make the next ten years different?
  • The Autonomous Reality: A honest conversation on scalability, timelines, regulatory, legal and ethical hurdles and what is needed to shift societies views
  • Make a breakthrough on cybersecurity: Cybersecurity risk poses huge if not lifelong threats to your organization, tackle security head on, to ensure together we wipe away threats to society
  • Silicon Valley VS Detroit: What is the true ambition for Apple, Amazon, Alibaba, Tencent and Google? A debate on their role in the industry and what the future could hold
  • The Customer-Centric OEM: What does it take to deliver the ‘Amazon Effect’ in automotive? The digital customer journey of 2025 and what this means for the consumer driving experience
  • Does Design need to change? Is the “world car” – one vehicle designed to sell in many markets generating economies of scale – a dead concept? Or just one that must evolve?
  • Dealership Disruption: How much ownership do OEM now take across the selling experience?
  • Is Consolidation inevitable? As we see FCA and PSA combining. Is that enough? What will the structure of the global industry be in ten years? What will it take for investors to trust legacy car makers with capital?
  • Are you a technology or service provider? We have only one keynote opportunity available reserved for the tech innovators. Get in touch for more

Dr. Youngcho Chi President & Chief Innovation Officer Hyundai Motor Group

Larry Dominique President and CEO PSA North America, Inc.

Scott Keogh CEO and President Volkswagen Group of America

Astrid Fontaine Member of the Board People, Digitalization & IT Bentley Motors

Ernie Garcia, III Chairman and CEO Carvana

Daniel Weissland President Audi of America

Giovanni Palazzo CEO Electrify America

Guenter Butschek Chief Executive Officer & Managing Director Tata Motors Ltd

Shailesh Chandra President –Electric Mobility Business & Corporate Strategy Tata Motors Ltd

The Car of the Future
Commercializing Electric Vehicles- Smart Design –Active Safety & The Road to Autonomy

Changing emission standards, environmental and public concerns, increased road accidents and new technology are driving the biggest change automotive has ever seen. Delivering the sustainable, consumer loved, and actively safe vehicle takes time and money, but you only have so long before another Tesla wins market share. OEMs must make technological leaps in both electric vehicles and more-efficient internal combustion engines, whilst advancing autonomous tech to achieve zero road fatalities.

This section tackles what the car of the future will look like and the infrastructure required to support it.

Commercializing Electric Vehicles


Scale, Commercialize and Build the Infrastructure for Electrification

According to McKinsey 120 million EVs could be on the roads by 2030, if consumers purchase at expected rates it will be a lack of charging infrastructure that will become the obstacle to EV adoption. But who’s responsibility is it to build charging infrastructures? With government pressures, will they step in to provide incentives? Who should OEMs be working with and should the industry come together to achieve an electric infrastructure at scale?


The Electrification Overview: How Far and How Fast Can We Go with Electrification

Electric vehicles have been the future since the early 1900s – but petroleum has won because it is cheap, easily transportable and delivers more energy per pound of weight and per dollar of cost than EV batteries, by far.  In this session, we will delve into four key hurdles that must be overcome

What will make the next ten years different?

  • Investment and Prioritization: Debate conflicting automotive views and strategies to determine how fast industry leaders should be prioritising electrification above other C.A.S.E efforts, has Volkswagen or FCA got it right?
  • Consumer Perception: How can OEMs create a love for EVS? With limited choice and higher costs, what are the next steps to delivering EVS to a mass market?
  • Infrastructure: How can we make EV charging technology accessible for all consumers? In order to commercialise EVS we must address what infrastructure is needed to give access to all consumers whether living in flats or suburbs
  • Who will pay? Even when charging infrastructure is standardized, this discussion will address the important question of who will pay.

Pankaj Mahajan Director - Integration (Electric & Autonomous Vehicles) Byton


Make Americans Love EVS

Are Heartland Americans ready for an electric pickup truck? As billions of dollars are invested into electrification will we see the impact needed to transform the industrial mobility market. In this session we will expand on the challenges to electrifying a market segment that is hugely profitable just as it is.

Ted Cannis Global Director, Battery Electric Vehicles Ford Motor Company


Beyond Vehicles – Delivering a Sustainable End-To-End Carbon Footprint

As we race towards electrification, ensure you factor in the entire supply chain of electric cars beyond emissions. How far should OEMs invest across the entire vehicle life cycle to create world change from cobalt to battery recycling to sustainable vehicle materials?

Reinhard Fischer SVP Strategy VW NAR & VW Group Volkswagen Group


EV Technology Innovation

Are you a technology or service provider? Would you like to showcase your EV solutions? We have only one EV speaking opportunity available reserved for the tech innovators. Get in touch for more information

Active Safety and The Road to Autonomy


The Autonomous Overview: The Road to Zero-Fatalities

Autonomous vehicle will become a reality, but when is still questionable. Questions persist around timelines, consolidation or rationalisation and four key factors in the way of creating a society ready for self-driving cars. In this session, we will delve into four key hurdles that must be overcome 

  • Capital and Engineering: An overview on how far and how fast we should deploy resources into speeding up the autonomous journey, does this require OEM consolidation or can we get there alone?
  • Regulatory & legal: – Collaborate with cities to overcome the regulatory and legal boundaries to put autonomous vehicles at the heart of the smart city
  • Technology Innovation: An overview on the latest tech innovations bridging the gap between human and robotic capabilities
  • Social Change– How will we build a trusted society and influence public perception to embrace and support the road to autonomy?

Dr. Ryan Eustice SVP, Automated driving Toyota Research Institute

Jamie Carlson VP, Autonomous Driving NIO

Etienne Hermite CEO NAVYA


Active Safety Innovation: Sensors and AI

94% of cars crashes involve human error according to NHTSA. A future driven by sensor and artificial intelligence will enable smarter cars that outperform humans and reduce fatalities. In this session, we will discuss the latest technology advancements to improve your vehicles active safety.

Oliver Rumpf-Steppat Head of Department, Product Requirements, Development & Connected Drive BMW of North America LLC


A) Smart Vehicle Architecture and Sensors

Automotive Sensors is set to be worth $41.9 Billion by 2025 (MarketsandMarkets) as we continue to invest, we must ensure you invest into the best technology and infrastructure available. In this session we will explore the latest in-vehicle and outward vehicle facing sensor technology, vehicle architecture and processing power

  • Build a vehicle infrastructure and integrate legacy systems to ensure your business can evolve with ADAS changes. Bridge the gap between robotics and software: How to overcome limitation across hardware and software when moving from L2-L3.
  • Vehicle Performance: How improvements in perception systems using cameras, radar, LIDAR, optical sensors, ultrasonic radar sensors and highly detailed maps of the environment can deliver safer vehicles and mitigate against driver errors
  • Passenger Safety: The potential of in-vehicle sensors to protect drivers, improve driving experience and open new commercial opportunities. In this session we debate the potential of knowing your passengers, how in-vehicle sensors can inform CX and what this new data could offer


B) Application of Artificial Intelligence

With the emergence of cloud-hosted intelligence, driver assist options and internet of thing the marketplace for automotive, AI is expected to significantly grow in the next few years. In this session we will explore how the application of AI and machine learning can redesign vehicle features, assist drivers, and create a more enjoyable and safe driving experience   

  • How AI is paving the way for autonomous progression - a view on how AI will impact and support your autonomous journey and the best practices of implementation
  • View the latest AI developments to offer sophisticated AI software that tackles external environment learning, real-time data feeds from sensors, GPS, radar, lidar, cameras, and cloud services to offer real-time vehicle operations
  • Latest advancements in connectivity through Edge-computing, ML, AI, HD Mapping to enable real-time management and assistance


Positioning Self-Driving Vehicles Within an Urban Infrastructure

Imagine a future with no human-driven vehicles on the roads… AVs circling the block to wait for their owners to grab a coffee, or vehicles delivering groceries to consumers as they work. Explore the urban infrastructure needed to support AVs without increasing traffic in already over-crowed cities.

  • What infrastructure changes will support the growth of autonomous vehicles while simultaneously encouraging shared ridership?
  • Identify the friction points for self-driving cars within an urban infrastructure and how autonomous cars will fit in into a multimodal urban city from dedicated lanes support to reality of timelines.
  • What are the steps cities must take to realize the full benefits of autonomous vehicles?


Connectivity’s Role in The Future of Autonomous Vehicles

Connectivity is the enabler for autonomous vehicles, and as connectivity advances with latest developments in V2X/I this could dramatically increase the progress from L2-L3 and beyond. 

  • Latest developments with V2i to enable your vehicles to dynamically interact with road infrastructure including road signs, road works, traffic lights and more to enhance road safety, mitigate congestion and lay the groundwork for fully automated vehicles
  • The connected-car battle - Cellular vs DSRC: Debate on if we are opening the spectrum to be able to use more than a DSRC, cellular or Wi Fi type of connected vehicles
  • Embrace new AI capabilities to analyse driver behavioural and emotional features to improve safety, monitor driver’s alertness, spots drowsiness or distraction to reduce the risk of road traffic accidents


Active Safety/Autonomous Technology Innovation

Are you a technology or service provider? Would you like to showcase your AV/ADAS solutions? We have only one speaking opportunity available reserved for the tech innovators. Get in touch for more information

Smart Design


Smart Design

If we were starting from the beginning, a blank sheet of paper, how would we envision the car of today and tomorrow? The automotive industry has been known to move slower, whilst tech giants can innovate overnight. In this session Chief Design Officers set out their plans to redesign the vehicle we know today.

  • Have we become too settled in car design? A debate on concepts, design and a fresh perspective on the car of tomorrow
  • Is the “world car” – one vehicle designed to sell in many markets generating economies of scale – a dead concept? Or just one that must evolve?
  • Electrification offers abundant opportunities to redesign vehicles, explore new design and material opportunities focused on performance and user experience
  • As autonomy develops, hear the impact this will have on design as we move from a driver environment to a work, lifestyle, entertainment space

Andreas Thurner VP, Global Design & Architecture Karma Automotive

Dave Marek Acura Executive Creative Director Honda R&D Americas, Inc.

The Car in Context
Mobility as a Service - New Business Models - Urban Mobility

The future of mobility will be increasingly easier, flexible and personalized for users whilst the car of the future will be used, shared and on demand. Younger, tech savvy generations are playing a key role in driving transformation across the industry and as a result OEMs are creating new disruptive business models to ensure they don’t get caught out in a potentially declining sales market.

In this section, we will debate new business models, the future of car ownership and the infrastructure needed to make this happen


Timing is Everything: Car Ownership vs Mobility

The average car spends 90% of its life parked (RAC Foundation), with vehicle owner costs soaring, does it make sense to own a vehicle that is not used? How fast should OEMs be adapting current business models to consumer lifestyles? As analysts forecast a movement towards mobility as critical, yet car sales don’t show many signs of dying down, how can you navigate changing consumer lifestyles whilst maintaining current business model growth?

  • Discuss the possibilities for the future of shared ownership including subscriptions services and transportation on demand
  • How much should OEMs expand their business portfolio towards new mobility models and what does it need to be profitable? Is this an opportunity for OEM partnerships to share the risk?
  • Determine the right mobility solution for you: The Pros and Cons of models including car sharing, car rentals and subscription models and identifying which aligns best to your business goals and customer needs

Matt Carpenter CEO Silvercar

Edwin Olson CEO May Mobility

Ulrich Kranz CEO Canoo

Carla Bailo President and CEO Center for Automotive Research (CAR)

Jody Kelman Director of Product Management, Self-Driving Platform Lyft


Diversify and Unlock New Revenue Streams: OEMs Role in Mobility as a Service

By 2030 revenues from mobility services are projected to soar to almost €1.2tn (Accenture) whilst revenues from selling vehicles will only grow marginally. OEMs must figure out how to benefit from new revenues as a part of this multimodal mobility mix:

  • Define the role of OEMs within MaaS solutions and what infrastructure is needed to give OEMs a place in the ride hailing, ride pooling and ride sharing market
  • Learn how to materialize new disruptive business models by providing mobility services through partnerships with MaaS platform providers
  • As Europe Pioneers MaaS, Is the USA market falling behind? Or is the love for driving and lack of public transport going to halt development?

Pamela Cohn VP Head of Global Operations & Strategy for Hyundai's Urban Air Mobility Unit Hyundai


The Cities Perspective

There is a clear shift in the way consumers view mobility, and this trend is particularly pronounced within urban areas, where people have greater mobility choice. We explore how collaboration between OEMs and cities will help enable greater mobility choice and create safer cities.

  • Hear how the relationship between the vehicle, consumer and the city in which it operates is changing and what technology is required to enable this connectivity
  • How vehicle infrastructure communication is advancing and the role of telecom companies to provide fast, reliable, omnipresent connectivity that enables the future of mobility
  • As urban communities look for alternatives to private car ownership, how can city collaboration benefit both consumers and impact congestion, accessibility and safety

Marcel Porras Chief Sustainability Officer Los Angeles Department of Transportation

Chris Dempsey Director Transportation For Massachusetts


Mobility Solutions

Are you a technology or service provider? Would you like to showcase your mobility solutions? We have only one mobility speaking opportunity available reserved for the tech innovators. Get in touch for more information


The Future of Mobility is Data, Not Cars

Data and the ability to manage and share data will be what differentiates OEMs in the future of mobility. Managing data from every journey will provide priceless insight and power. This capability will be the OEM's most significant challenge to overcome. In this session we will delve into the steps needed to create a data driven business:

  • McKinsey believes there could be as much as $750 billion of value in vehicle data by 2030, this overview will delve into the structure needed to make data a core part of your business
  • The consolidation of data and providing easier management of mobility should be priority – how can you maximise in-house knowledge with third party expertise
  • Data monetization: With access to vehicle, driver and passenger data debate how this data could be utilized for new products, services and enhanced CX
  • Consumer Buy-in: Without consumer opt-in, data’s use is restricted, put in place a strategy to prove the value to consumers to add value to their lives and develop trust


Working with Dealerships to Enable Mobility

This challenge must not be overcome alone, and it is the OEMs role to empower and enable dealerships with the ability to create new services, rental services and embrace shared mobility and tackle the technology challenge together. Embrace dealer networks as your secret weapon in dominating in the mobility era.

  • Hear how you can work more closely with dealerships to roll out mobility solutions.
  • How OEMs can bring together the right digital capabilities, service capabilities and insurance services whilst maintaining relationships with dealerships
  • Leverage dealerships as mobility hubs where users can pick-up/ drop off/ charge vehicles and as service/ valet fleets. Re-purpose real estate in-line with shared services

Stephan Zeh EVP Audi Mobility Services Audi of America/Silvercar

Customer Experience & The Connected Car

In an environment whereby C.A.S.E is the driving force; we take a step back to ensure it is the customer who is at the centre of your business and fundamental to your future commercial success. By 2025 millennials will represent 45% of potential car-buying consumers (Forbes) and as a result they require a customer journey that is personalized, seamless and meaningful across the car buying, driving, and servicing experience.

This agenda will equip you with the strategies to understand and engage your customer in order to deliver value-driven solutions and products


PANEL: The Connected Vehicle Overview

In 2020, we are expected to see more than 381 million connected cars on the road (KPMG) making the connected car one of the most talked about topics this year. As the connected car evolves it continues to play core role in the future of consumer experience, autonomous driving and safety.

In this session, we will bring together leading connectivity experts to discuss;:

  • Connectivity’s Role in The Future of Car: Vehicles: Connectivity is the enabler to advance vehicle safety, in this session we will discuss the latest advanced in connectivity to deliver safer roads
  • Connectivity’s Role in Experience: How connectivity is shaping customers and delivering the ultimate experience
  • Embrace OTA to Maintain Performance and Safety: See how to leverage OTA as an essential tool for maintaining the performance and safety of vehicle systems across its entire lifecycle.
  • Data Ownership, Management and Monetization: With automakers, telecom operators, insurers and tech giants all battling for data, how can OEMs navigate this battle?
  • The Latest In-Vehicle Infotainment Practices: Deliver the ultimate driving experience, and improve safety.


Data Ownership, Management and Monetization

According to IHS Automotive, the average car will produce up to 30 terabytes of data every day but who owns the data that will be generated by connected cars? Can automakers trust the tech industry to store, manage and analyse oceans of vehicle data? Do they have a choice?

  • The Battle of Ownership: With automakers, telecom operators, insurers and tech giants all battling for data, how can OEMs navigate this battle?
  • How OEMs should be managing and using data whilst creating transparency with consumers
  • Put in place a robust strategy to clean and analyze customer data in order to gain a 360-degree view of the customers lifestyle, behaviours and needs
  • Whilst putting in place a robust data management strategy, it is on everyone’s mind how we can monetize data. Hear how OEMs are planning to open new revenue streams using vehicle and passenger data

Christian Noske Head of Alliance Ventures & Open Innovation; Managing Director Renault-Nissan-Mitsubishi


The Digital, Customer Centric OEM

OEMs have struggled to adapt to the complex needs of digital savvy consumers, but with 86% of consumers willing to pay more for a great customer experience (PWC) it is business-critical to provide a seamless, connected, digital experience to stay ahead of competition.

In this session we will set the strategy needed to deliver an end-to-end experience your customer is expecting. 

  • Breakdown internal data silos and map out what your digital customer journey looks like through the vehicle buying, driving and service experience
  • Build a test-and-learn environment to experiment with new ideas from the consumer and create a co-collaborative product development framework
  • Establish a closed-loop customer feedback management process to constantly listen to your customers and streamline process to make changes based on customer needs

Allyson Witherspoon Vice President, Marketing Nissan Motor Corporation


Deliver the Ultimate CX with Case Study Examples Across the Buying, Driving and Servicing Journey

According to PWC 86% of buyers are willing to pay more for a great customer experience, but only 22% of consumers feel companies are providing a good mobile experience (Qualtrics).  As mobile and digital channels dominate our lives, OEMs must offer an experience that looks beyond car sales.

Create the ultimate end-to-end experience across three key areas with the below three case studies. 

Case study 1: Shop & Explore

  • Create ‘the Amazon experience’ for car buyers by integrating online shopping capability, application and purchasing process to give consumers convenience and easy when online shopping. Hear the latest case study examples of ow to bridge the gap between offline and online with digital shopping tools. (Hyundai)

Atif S Head of Digital Transformation VW

Case study 2: Driving & Mobility Experience

  • How Ford is delivering it’s “one-stop mobility app” to give consumers access to important vehicle data, help them plan their journeys, remote access and more
  • The ultimate APP experience: Empower your consumer, give them control, data and personalize their product offering to not only benefit their in-vehicle experience but also their lifestyle outside of the car
  • How to prepare for electrification, mobility as a service and more with connected consumer products that empower consumers to control their vehicle and mobility remotely

Case study 3: Servicing Experience

How to digitalise the servicing burden and empower consumers with digital means to service and maintain their vehicle from the click of a button.


Rethink Your Selling Process For C.A.S.E

With 2030 goals focused on high growth of EVs on the roads, shared business models and every vehicle connected, OEMs must collaborate with dealerships to develop a new strategy to promote and educate on the changing vehicle and mobility solutions

  • How the vehicle buying process must educate on electrification and support the sales of electric cars
  • How Mobility as a Service could create new offerings for dealership and education dealerships of these new opportunities
  • Educate and Experience – work closely with consumers to build an educational framework to build trust in the future of autonomous vehicles and create a mindset shift within society

Robert Skinner Lead Technology Strategist Ford Direct


Embrace OTA to Maintain Performance and Safety

Established automakers have been slow to follow Tesla’s lead in OTA updates, however in 2020 the tide is turning. See how to leverage OTA as an essential tool for maintaining the performance and safety of vehicle systems across its entire lifecycle.

  • From infotainment to safety systems: Go beyond OTA map and HMI updates and put in place the right capabilities to update safety systems to enable all road cars to be at the highest safety standard all times
  • As OTA updates are rolled out, cybersecurity becomes integral to the safety of vehicles and passengers. Hear how to ensure vehicle systems and data networks are not compromised or corrupted
  • Creating a testing process: With safety and reliability concerns, OTA updates particularly on the vehicle safety systems require in-depth testing, how to build a lean and efficient strategy to roll out change whilst maintaining standards


The Latest In-Vehicle Infotainment Practices

In-vehicle infotainment is advancing fast and you must keep ahead to win your customers attention, deliver the ultimate driving experience, and improve safety.

  • Deliver lifestyle enhancements with personal assistant capabilities that enable drivers to manage their work life vocally
  • Put the car at the centre of consumers lifestyles by empowering them with connectivity that enables them to control their household, shopping and personal duties
  • How facial recognition could be the next game changer for consumer experience
  • A look into the latest developments and what is next to entertain and please the customer of today including evolution in technology interfaces and smartphones and compatibility within those, changing vehicle controls to connected traffic and data flow


Connected Car Solutions

Are you a technology or service provider? Would you like to showcase your connected vehicle solutions? We have only one connected speaking opportunity available reserved for the tech innovators. Get in touch for more information


Personalizing the Customer Experience

With competition rising, creating added value to customers is critical. We see retailers, hospitality and consumer goods companies all prioritizing personalization, but how far should OEMs personalize to win the customer, increase revenue and add value to their lifestyle

  • How far can OEMS go to deliver personalized in-car capabilities based on different consumer lifestyles
  • Evolve from consumer-to-vehicle to vehicle-to-consumer communication by keeping consumers informed and educated with real-time notification and updates
  • Explore how content can be tailored to specific regions, consumers traits and needs. Move beyond a one-size fits all approach and develop product ideas that can advance your competitiveness through personalization

Deliver the Future of Automotive Retail
Discover – Educate - Shop – Retain

Automotive retail is undergoing huge shifts towards digitalization, OEMs are prioritizing CX and mobility-as-a-service is increasing. With 61% of vehicle shoppers contacting dealerships after online research (LSA) there is now more than ever a need to bridge the gap between online and offline sales, educate consumers on mobility of the future and reimagine the OEM and dealership relationship.

This agenda will equip you with the ideas and practices to redesign your customers retail experience


The Future of Automotive Retail: Differentiate your overall lifestyle experience

Consumers lifestyles are now dominated by digital interactions and personalized offerings so buying a car should be no different. In this session, we look at how digital tech can add value to the vehicle buying process and enhance revenues.

  • Virtual showrooms, build your own and digital vehicle exploration
  • The power of AI to automate the consumer buying process
  • How AR/VR will impact customer interactions and other digital trends impacting automotive retail
  • How far will digital take over? And what is the new role of the brick & mortar showrooms

Ganesh V. Iyer Managing Director, NIO U.S.A., Global CIO NIO


Dealership Disruption – The Overview

A reduction in visits to dealerships has highlighted a change across consumer buying-behaviour. With statistics highlighting year-on-year drop-offs, it is crucial for OEMs and dealerships to work together to reshape the vehicle-buying process.

  • What does the future relationship look like? Understand what role OEMS will play in modernizing the dealership network
  • Build a collaborative dealer and OEMs partnership to consolidate data and customer insights, to build one 360-degree view of consumers purchasing needs
  • This session will set the vision, push boundaries, and get you thinking about how automotive retail will look by 2030 and how your role will play a key role in delivery

Hunter Gorham CEO Joydrive

George Arison CEO Shift

Grant Feek CEO Tred

Mike Darrow CEO True Car

Liza Borches President and CEO Carter Myers Automotive

Moderator:: Michelle Krebs Director, Automotive relations


Dealership, Retail and Sales Solutions

Are you a technology or service provider? Would you like to showcase your sales solutions? We have only one retail speaking opportunity available reserved for the tech innovators. Get in touch for more information


Customer Experience Journey

Brooke Skinner Ricketts Chief Experience Officer


Shopper Journey: Deliver a Seamless Online and Offline Vehicle-Buying Experience

With B2C organisations including Amazon and Adidas delivering an omni-channel, seamless and frictionless experience OEMs must collaborate with dealerships to modernize the buying process. In this session we will discuss:

  • How to identify the key touchpoints for human vs digital interaction and integrate offline and online sales touchpoints with the consumer
  • Leverage data and insights, roll out new technology, embrace automation and integrate new systems to communicate with your customers from pre-sale to post-sale on a deeper level
  • Omnichannel architecture:  create the right framework to deliver an omnichannel ecommerce experience

Vicki Poponi Vice President, Digital Customer Journey American Honda Motor Co., Inc.

Jessica Stafford SVP & General Manager


Aftermarket: Deliver the Ultimate Servicing Experience to Drive Loyalty and Retention

75% of aftermarket auto repair is performed by independent auto repair shops, while 25% of the business lives with dealerships (V12). OEMs are missing out on a huge post-sale revenue and customer engagement opportunity. Debate the customer’s post-sale journey in order to secure loyalty and deliver a modern-day servicing experience

  • How to take your servicing digital: Give consumers the convenience they desire and increase your servicing revenue with digital solutions
  • Put in place meaningful and personalized communication between yourself and the consumer post-sale to key your brand is top of mind
  • The dealership and repair shop divide: Can we build a streamlines servicing experience? Or will there forever be the battle to win the consumer? And who will win?

Audra Fordin CEO / Founder Women Auto Know

CEO & Board Discussions – Chatham House Rule


Commercializing Electric Vehicles

Global EV sales increased by 63 percent in 2019, with higher growth predicted for 2020 (IEA), as industry momentum is finally gathering behind EVs. However, ICE vehicles still set to trump EV sales for more than a decade, what will make the next ten years different? A discussion on the shift to electric and what it will take to make this a commercial success.


Trade Wars

Auto sales are coming under huge pressure from the tariff war between China and the U.S. With the global auto industry forecast to lose sales over the next 5 years’ worth nearly $770 billion (CAR). This discussion is time critical for OEMs to work together and review current trade dynamics across US, China, Europe, and UK. Get certainty on the trade agenda to advance operations and mitigate risk from tariff discussions.


Survival of the Biggest: Is Automaker Consolidation Inevitable?

Sergio Marchionne said significant consolidation of the auto industry was inevitable because as structured today, the industry consumes and destroys capital at an unsustainable pace. With recent M&A activity, we need to have an open, honest conversation about the future structure of OEMs to withstand new market entrants, evolve the industry and create the vehicle of the future


Make Your Investment Count – Make Sure Your Capex Bet is Going to Win?

Prioritizing capital deployment is challenging, whilst some are spending billions of dollars in electrification others are rallying to progress autonomy or create the connected car of the future. Where should you deploy resources, management, time, and attention to win what some may call the biggest bet of 2020? How do senior leadership and boards prioritize and deliver on what is really going to matter?


Prepare for Cybersecurity Risks in a Data-Driven Ecosystem

The global market for connected cars is expected to grow by 270% by 2022, with growth unstoppable, the potential damage for the entire industry is at high risk and must be addressed. Would OEM collaboration beat cyber hackers? What will it take build a secure future for data, vehicle safety and consumers? Come together to determine what must be done collectively to safeguard the entire industry and maintain public trust.


Crossroads Between Technology, Lifestyle of The Consumer, Economic Development and Environment

How can automakers become an integral part of consumers lives and adapt as a lifestyle brand? This session will explore how automakers can become an integral part of consumers lives, being a lifestyle brand.

  • Do we have the right product in the market? Challenge the industries current offerings against the latest consumer trends
  • What kind of tech do consumers want in-vehicle? As we accelerate towards C.A.S.E what is it that consumers truly want to form a vehicle?
  • What connectivity do consumers want to give them control of their lives digitally? How can OEMs explore outside of mobility, to integrate their brand into consumers lifestyle?